dimanche 2 avril 2017

Should Website Development Companies Use Cinemagraphs?

By Arthur Williams


There have been a number of developments that website design companies observed in recent years. One of the most visually striking are simply known as cinemagraphs, which are essentially still images with moving elements. If you've been on any website as of late, you have probably seen a cinemagraph without even knowing it. For those that would like to know why these have been focused on so much, here is some information related to them.

Cinemagraphs, for those not in the know, are essentially still images that have some areas that are in motion. For example, a picture of a snow mountain might have the animation of light snowfall behind it. A cinemagraph isn't exactly the same as a GIF, as the former is clearer by comparison and more appropriate for web design efforts. As you can probably imagine, this is one of the many elements that defines the creation of modern websites.

Despite how striking cinemagraphs might be, it's important to note that not all brands will be able to benefit from them the same. Some companies simply aren't built for them as others are. Let's say that you're the owner of a fashion or beauty brand. Perhaps you can use cinemagraphs in order to highlight your products, making them more appealing to the general public. This is just one example of how these images can help both small and large brands alike.

Perhaps the most important benefit of cinemagraphs, according to companies like Lounge Lizard, is that they leave lasting impressions. Keep in mind that there aren't many websites that use these images, which means that the ones that do will stand out. Wouldn't it make sense to continually visit the sites that leave positive impressions on you? This is one of the most important goals that website design companies strive for.

Moving images are nothing new on the Internet, but it's clear that cinemagraphs have seen something of an uptick as of late. However, in order for your own moving images to be effective, they have to be designed well. The animation they entail must be smooth, as opposed to choppy or unnatural. By keeping logic like this in the back of your mind, you'll be able to build your cinemagraphs so that they're more effective for long-term purposes.




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dimanche 26 mars 2017

3 Ways To Find The Best Web Design Company

By Arthur Williams


Are you a business owner that just kicked off your brand? If this is the case, there's a good chance that you need a website, either to convey information, sell products through ecommerce, or any other related endeavor. This is where website development companies come into play, but the ability to hire the right one can be tricky. If you'd like to know how to get the most out of your investment, here are 3 tips for hiring the best company.

Web design companies are valued in a number of ways, but one of the most important is the litany of services provided. Every business owner should know that there are different features to benefit from, not only in terms of website development but the creation of mobile apps as well. These are just a few that companies such as Lounge Lizard will be able to provide. This is worth keeping in mind for business owners across the board.

Next, make sure that the company you're looking to hire has testimonials to its name. It can be daunting to invest in a company you know little about, which is why you should research them further. Did they perform good work for clients in the past? Will they be able to accommodate your needs with as little time to wait as possible? These are just a few of the queries you should keep in the back of your mind when looking up testimonials.

Affordability is perhaps the most important aspect to consider when it comes to hiring a web design company. While you want to make sure that you're getting the most out of your investment, there is such a thing as going over-budget. What this means is that you have to know what, exactly, you are going to spend. By doing so, you'll have a better idea of what your overall budget is going to look in the future.

If finding the best web design company is a challenge for you, it's comforting to know that there are different ways to help yourself. These are just 3 of the methods that you can take advantage of. By keeping this information in mind, not only will you benefit from high-quality services, but you can do so without spending ample amounts of money in the process. Regardless, web design is an essential component of growing your business.




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The Importance Of Mobile New York Web Design

By Arthur Williams


New York web design is, without question, one of the most comprehensive services that can be imagined. However, in order for this service to be as effective as possible, mobile devices must be accounted for. After all, it's common for people to use their smartphones and tablets to access the Internet. If you'd like to know why mobile is so important, here are a few key points that you should keep in mind.

First and foremost, you have to understand that people access the Internet in a number of ways. This goes far beyond desktop and laptop computers, especially when you consider that many people are on the move. As a result, they'll be more likely to use their mobile devices to access information, not only on apps but the various websites that exist on the Internet. Needless to say, the sites in question have to be built to accommodate these devices.

The competitive nature of business is another reason why mobile web design matters. Keep in mind that while many companies have sites to their name, the sites in question might not exactly be tailored to mobile devices. What this means is that you have an opportunity to cover ground that others haven't put much weight into. The more that you focus on mobile, the more likely it is that you'll find business that your competition will lose out on.

Websites that are built by companies like Avatar New York tend to perform well in terms of rankings, too. Search engines place more weight into websites that are mobile-friendly, one of the reasons being how long people will stick around on them. The less mobile-friendly a site is, unfortunately, the higher bounce rates tend to be. This is yet another reason why mobile development via New York web design agencies matters so much.

As you can see, there are quite a few benefits that come with investing in mobile web design. However, it'd be a fabrication to say that these are the only reasons, which I'm sure any New York web design agency will support. It's simply a matter of how much time you're willing to put into research. After all, it's one of the best ways to learn about what makes a strong website. The more that you learn, the better your sites will be.




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dimanche 19 mars 2017

Learning About 404 Errors With New York Web Design Companies

By Arthur Williams


One of the most important roles of a New York web design company is ensuring that everything runs as it should. When there are broken links or missing pages, it's easy to imagine that problems will pile on. This brings us to the topic of 404 errors, which are common among sites that haven't been built as well as they should have. With this in mind, here are a few things that you should know about the errors in question and why they should be corrected.

Generally speaking, a 404 error occurs when a certain page on a site or server cannot be found. When a website cannot locate the page that's being requested, it will direct you to a white 404 page instead. This is a simple definition offered by companies like Avatar New York, but you might be curious to know how such an error pops up in the first place. This is where expertise from New York web design companies can come into play.

If you'd like to know why 404 error pages pop up from time to time, most of it comes down to the efforts of web designers. Pages might be moved from sites, or even removed completely. When a site cannot link to a deleted selection, the aforementioned 404 takes its spot. However, it can be argued that an incorrect URL types in by a visitor can result in such an issue too. As far as specific web design solutions are concerned, here is what you should know.

In order to keep 404 errors to a minimum, or eliminate them entirely, there are a few solutions that any Internet marketing company can offer. For example, if you have recently deleted the pages causing 404s, there's a chance that they can be restored. If not, you should change the links on your site and content so that they direct people to pages that aren't broken. Solutions like these will go a long way in making your site more stable.

Needless to say, 404 errors are the collective bane of any web designer's professional existence. However, they can be corrected if you know what to do. Even if you have to go deep into a website and see which pages or links are broken, the effort that you put in will be worthwhile. Not only will your site rank better as a result of fewer errors, but your visitors will be more likely to stick around your site for longer.




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mercredi 15 mars 2017

Potential Errors That Web Design New York Companies Can Fix

By Arthur Williams


When developing a website, there are several elements that must be taken into account. When they aren't, it's easy to imagine that mistakes will occur. Web design New York companies know all too well about the likelihood of error, regardless of how intricate or complex certain sites are. When it comes to the worst potential errors that can be made by designers, these are the ones that seem to rank highest.

Slower Times for Loading - In order to get the most out of your website, you must make sure that loading times are quick. When they slow and tend to crawl more than they should, it can ruin the entire user experience. Companies like Avatar New York will agree, so make it a point to regularly test your website. If you're struggling with this endeavor, understand that your local web design New York company might be able to help.

Lack of Organization - Another mistake that Internet marketing companies can recognize is a lack of organization in web content. Have you ever encountered a seemingly endless wall or text, or a collection of images that seem to result in a cluttered appearance? These problems are noticeable, not only for avid Internet users but the average visitor. This is another issue that must be addressed.

404 Errors - When it comes to website mistakes, this is among the worst. For those that don't know, 404 errors pop up whenever a page, or a piece of content on a larger site, cannot be found. If a site has too many of the errors in question, it'll start to lose rankings. This is why you have to make sure that all of your links are correct and that none of your pages are broken. By following these steps, your project will be in better shape.

When it comes to website design mistakes, these are the most notable ones. Not only can they render your content difficult to digest, but navigation in general will prove difficult for the average visitor. With that said, guidance from the best web design New York specialists can go a long way. Provided you accept their help, you will not have to worry about the aforementioned mistakes rearing their heads in the future.




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mercredi 8 mars 2017

Web Design New York: The Wordpress Do's And Don'ts To Know

By Arthur Williams


Web design New York companies will tell you that content is paramount to any business. This is especially true when looking at the digital side of things, which brings us to WordPress. Arguably the most commonly used platform for content management purposes, there are many ways you can take advantage of it for your brand. In order to do so, here are some of the biggest do's & don'ts you should be aware of.

DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.

DON'T let entire posts take up your homepage. According to companies such as Avatar New York, the best WordPress sites are the ones that have excerpts. With these should come "click here" or "more" links that will lead visitors to said posts in their entirety. Not only does this help your site come across as clean, but you'll receive more traffic to boot. Keep this in mind if you feel like you're not gaining as much momentum as you should.

DO take advantage of plugins. Writing content isn't enough, as WordPress offers a number of plugins you can take advantage of. How likely these are to be used will vary, depending on your needs. For example, if you have an SEO goal in mind for your WordPress site, the Google XML Sitemaps plugin is a must. Not only will your site be indexed, but the chances of you ranking for certain terms will increase.

DON'T feel uneasy about WordPress. If you're new to this service, there's a good chance that you find it intimidating. Despite this, WordPress is actually surprisingly easy to use, provided you're willing to learn about it. As a matter of fact, with enough practice, you'll be able to create and share out ample amounts of content without a single thought. This is where work ethic comes into play, regardless of the industry you're involved in.




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mardi 7 mars 2017

The Do's And Don'ts Of SEO For Top Web Design Companies

By Arthur Williams


Website development companies understand the importance of search engine optimization. For those that don't know, in simplest terms, SEO is a process that helps sites rank for terms that people search for. What you may not know is how to go about this process so that you obtain the best results possible. If you'd like to learn more about said process, here are some do's & don'ts that you'd be wise to take into consideration.

DO put forth content of high quality. SEO hinges on various factors, but the most important has to be content. All reputable web development companies will tell you the same, especially when it comes to content that's exclusive for websites. The more detail that it provides, the more likely it is that it will draw people in, which increases rankings in the long run. Companies along the lines of Lounge Lizard will tell you the same.

DON'T settle for a slow website. This is especially true when you consider that slow websites aren't able to rank well. No one wants to stick around on a site that is poorly optimized, in this respect, so it's important to tighten things up. You may want to take away a few images or perhaps eliminate the video aspect of your site completely. Whatever the case may be, if a site operates at a slow pace, it's not going to rank.

DO focus on mobile websites. As a matter of fact, it's perhaps more important than ever to have your site operate for the sake of mobile devices. Smartphones and tablets are often used in order to access the Internet, so wouldn't it make sense for sites to adjust themselves accordingly? Smart web design has more of an impact on SEO than you might imagine. When a site is mobile-friendly, it will be able to rank better.

DON'T forget to add social media accounts. While your website will be the primary focus of your SEO efforts, this doesn't necessarily mean that social media should be left out. As a matter of fact, these accounts should be added to your website. Having your Facebook, Twitter, and other accounts present will do wonders for when your site is crawled. If your social activity is high, it's more likely that your site is going to rank.




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