mercredi 15 mars 2017

Potential Errors That Web Design New York Companies Can Fix

By Arthur Williams


When developing a website, there are several elements that must be taken into account. When they aren't, it's easy to imagine that mistakes will occur. Web design New York companies know all too well about the likelihood of error, regardless of how intricate or complex certain sites are. When it comes to the worst potential errors that can be made by designers, these are the ones that seem to rank highest.

Slower Times for Loading - In order to get the most out of your website, you must make sure that loading times are quick. When they slow and tend to crawl more than they should, it can ruin the entire user experience. Companies like Avatar New York will agree, so make it a point to regularly test your website. If you're struggling with this endeavor, understand that your local web design New York company might be able to help.

Lack of Organization - Another mistake that Internet marketing companies can recognize is a lack of organization in web content. Have you ever encountered a seemingly endless wall or text, or a collection of images that seem to result in a cluttered appearance? These problems are noticeable, not only for avid Internet users but the average visitor. This is another issue that must be addressed.

404 Errors - When it comes to website mistakes, this is among the worst. For those that don't know, 404 errors pop up whenever a page, or a piece of content on a larger site, cannot be found. If a site has too many of the errors in question, it'll start to lose rankings. This is why you have to make sure that all of your links are correct and that none of your pages are broken. By following these steps, your project will be in better shape.

When it comes to website design mistakes, these are the most notable ones. Not only can they render your content difficult to digest, but navigation in general will prove difficult for the average visitor. With that said, guidance from the best web design New York specialists can go a long way. Provided you accept their help, you will not have to worry about the aforementioned mistakes rearing their heads in the future.




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mercredi 8 mars 2017

Web Design New York: The Wordpress Do's And Don'ts To Know

By Arthur Williams


Web design New York companies will tell you that content is paramount to any business. This is especially true when looking at the digital side of things, which brings us to WordPress. Arguably the most commonly used platform for content management purposes, there are many ways you can take advantage of it for your brand. In order to do so, here are some of the biggest do's & don'ts you should be aware of.

DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.

DON'T let entire posts take up your homepage. According to companies such as Avatar New York, the best WordPress sites are the ones that have excerpts. With these should come "click here" or "more" links that will lead visitors to said posts in their entirety. Not only does this help your site come across as clean, but you'll receive more traffic to boot. Keep this in mind if you feel like you're not gaining as much momentum as you should.

DO take advantage of plugins. Writing content isn't enough, as WordPress offers a number of plugins you can take advantage of. How likely these are to be used will vary, depending on your needs. For example, if you have an SEO goal in mind for your WordPress site, the Google XML Sitemaps plugin is a must. Not only will your site be indexed, but the chances of you ranking for certain terms will increase.

DON'T feel uneasy about WordPress. If you're new to this service, there's a good chance that you find it intimidating. Despite this, WordPress is actually surprisingly easy to use, provided you're willing to learn about it. As a matter of fact, with enough practice, you'll be able to create and share out ample amounts of content without a single thought. This is where work ethic comes into play, regardless of the industry you're involved in.




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mardi 7 mars 2017

The Do's And Don'ts Of SEO For Top Web Design Companies

By Arthur Williams


Website development companies understand the importance of search engine optimization. For those that don't know, in simplest terms, SEO is a process that helps sites rank for terms that people search for. What you may not know is how to go about this process so that you obtain the best results possible. If you'd like to learn more about said process, here are some do's & don'ts that you'd be wise to take into consideration.

DO put forth content of high quality. SEO hinges on various factors, but the most important has to be content. All reputable web development companies will tell you the same, especially when it comes to content that's exclusive for websites. The more detail that it provides, the more likely it is that it will draw people in, which increases rankings in the long run. Companies along the lines of Lounge Lizard will tell you the same.

DON'T settle for a slow website. This is especially true when you consider that slow websites aren't able to rank well. No one wants to stick around on a site that is poorly optimized, in this respect, so it's important to tighten things up. You may want to take away a few images or perhaps eliminate the video aspect of your site completely. Whatever the case may be, if a site operates at a slow pace, it's not going to rank.

DO focus on mobile websites. As a matter of fact, it's perhaps more important than ever to have your site operate for the sake of mobile devices. Smartphones and tablets are often used in order to access the Internet, so wouldn't it make sense for sites to adjust themselves accordingly? Smart web design has more of an impact on SEO than you might imagine. When a site is mobile-friendly, it will be able to rank better.

DON'T forget to add social media accounts. While your website will be the primary focus of your SEO efforts, this doesn't necessarily mean that social media should be left out. As a matter of fact, these accounts should be added to your website. Having your Facebook, Twitter, and other accounts present will do wonders for when your site is crawled. If your social activity is high, it's more likely that your site is going to rank.




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jeudi 16 février 2017

3 Ways Website Development Companies Can Improve

By Arthur Williams


Website development companies are nothing short of diverse, particularly when it comes to the services they provide. However, every business has to start somewhere, before they can move up in the world. Improvement is always going to be a priority, seeing as how this is what's going to increase business in the long run. If the companies in question would like to know how they can improve, here are 3 methods to keep in mind.

One of the best ways to help yourself, as far as website development is concerned, is by staying aware of changes. The top web design companies thrive for many reasons, but arguably the most important is that they keep up with the times. They know that they can't use the same methods in 2017 that they implemented a decade ago. According to companies such as Lounge Lizard, web design strategies must evolve.

What about the act of hiring people with different skills? A graphic designer can perform their work well, but this doesn't necessarily mean that he or she will be able to complete other tasks. Fortunately, the best companies are able to account for this, as they hire different people with abilities that others might lack. The more diverse a workplace is, as far as abilities are concerned, the better it becomes.

Finally, communication should open across the board. No company is going to be able to thrive when it's sectioned off, which is where the act of conversation comes into play. When this happens, everyone remains on the same page, regardless of how extensive any given project is. It will also boost morale in the workplace, resulting in better work overall. Any up-and-coming business would be wise to keep this in mind.

Self-help is one of the best ways that the top web design companies can perform at the highest of levels. Fortunately, this level of help isn't tough to come by, as you can imagine from the details covered earlier. There's no denying the fact that website design takes time, but many people overlook just how much effort goes into it. If you want to continually better yourself, as well as the projects you're involved in, you must be ready to improve.




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mardi 14 février 2017

3 Selling Points Of Sites With Blogs, By Long Island SEO Specialists

By Arthur Williams


If a business owner wants to be successful, it's almost a given that he or she must have a website. This allows for a greater presence, but it's important to note what makes the website in question greater. As any Long Island specialist will attest, blogs are essential. What are the reasons for this, you may wonder? For anyone that's looking to start their own website, here are 3 selling points that blogs will be able to offer.

One of the reasons why websites with blogs matter, according to reputable names like fishbat, is that they yield more content. Keep in mind that unless a site has enough meat for people to sink their teeth into, it won't matter how strong the bones underneath are. This is where blogging comes into play, which allows users to submit posts for others to consume. More content is always welcome, especially by Long Island SEO companies.

Another reason why blogs matter is that they can help websites stand out from others. For one, not every site has a blog section, even though they probably should. It's also worth noting that, by continually putting out accurate content, you're able to work against the ever-growing phenomenon simply known as "fake news." When you stand out in a positive way, you gain more attention that will be able to help your brand.

Did you also know that websites with blog can build trust over the course of time? Many people see companies as faceless entities, meaning that it might be difficult for them to do business in the future. Blogs are surprisingly useful when it comes to creating trust, seeing as how they serve as a way to reach both customers and average readers alike. Blogs create trust and no business owner should overlook this truth.

If you have been looking to add a blog to your website, hopefully these 3 talking points have persuaded you to do it sooner. There's no denying the importance of content, not only for SEO purposes but the sake of building your brand as well. However, you cannot simply write anything you want and expect results. Not only must your content be tight from a structural standpoint, but it has to speak to your demographic as well.




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dimanche 12 février 2017

Why Wireframes Matter To New York Web Design Companies

By Arthur Williams


To say that websites are numerous would be something of an understatement. New York web design experts will tell you the same, but they have to be created with a certain level of quality intact as well. This is where discussion about wireframes should come into effect, as they are essential for every building process imaginable. Here are just a few reasons why the wireframes in question are essential for the development of sites.

A wireframe is to a website what a skeleton is to a human body. It's essentially the groundwork that a website is built upon before the construction takes place. Wireframes allow web designers to convey the visions that they have for projects, meaning that they can work off of them moving forward. This is a general definition, to be sure, but there is so much more that companies like Avatar New York can tell you.

There are many perks of wireframes, such as how they separate and showcase content. Let's say that, for the sake of argument, that you click onto a page that has a seemingly endless block of text. No matter how strong the content itself might be, this particular layout can detract potential clients. A more effective layout, however, can be facilitated with the use of a wireframe. Anyone that works in New York web design will tell you the same.

New York web design experts use wireframes in order to make navigation easier, too. No one wants to visit a website that's tough to navigate, since this typically results in people clicking away before sales can be made. Fortunately, wireframes exist to prevent this from happening. Better layouts can result in easier movement from page to page. This is one of the most underrated components of web design that deserves more attention.

Hopefully this information has given you a better understanding of wireframes and why, exactly, they're so vital to the development of websites. New York web design specialists understand that every project has to begin somewhere. This is where wireframes stem and they can be continually built upon until the eventual sites go live. Without these blueprints, it's unlikely that the Internet would have as many high-quality pages as it does.




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vendredi 10 février 2017

Web Design Companies: The Animation Pros & Cons To Know

By Arthur Williams


It seems like GIFs have become a staple of the Internet as we know it today. Web design companies across the board can agree, so it's no wonder as to why they might be used for websites. However, before you decide to implement animation into your own sites, there are a few things that you should know. As a matter of fact, if you truly want to get the most out of your design-related endeavors, here are a few pros and cons to make note of.

PRO - Animation is almost always more attention-grabbing. According to companies like Lounge Lizard, animated images like GIFs are better at seizing attention than static pictures. The former is always in motion, so it makes sense for the human eye to be drawn to it. The GIFs in question might be funny, scientific, or engaging in general. Whatever the case may be, this is a tremendous pro that shouldn't be easily overlooked.

CON - The file sizes associated with animation are bigger. The more cardinal sin that a website can break is not being fast. A slower loading speed, for example, tends to be a result of an overabundance of content. As any web design company will tell you, GIFs take up more space than almost any other image file size. What this means is that designers have to be mindful about where they implement forms of animation.

PRO - Animation is nothing short of versatile. Have you recently seen a video of a dog performing a silly trick? What about a pivotal moment in a baseball game? These are just a few examples of occurrences that can be used to create GIFs. This speaks volumes about the versatility of animation, even in its simplest form. If you think that you're going to be limited, as far as GIFs is concerned, the Internet at large will prove you wrong.

CON - Many GIFs are known for being overly pixelated. The main reason why animation stands out on the Internet is that it comes across as seamless. There are situations where GIFs are poorly rendered, resulting in pixelated appearances. To say that this is troublesome would be an understatement, not only for your website but your reputation as a web designer. In order to prevent this from occurring, you must use the right tools and carry out the proper strategies. Pixelated images will not do.




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