mercredi 25 janvier 2017

Web Development & The Biggest Long Island SEO Do's And Don'ts

By Rob Sutter


Long Island SEO services go beyond blog posts, press releases, and other written forms of content. They can be applied to websites as well, which has become even more important with the recent focus on mobile development. Whether you're partial to smartphones or computers, the best sites are built with search engine optimization in place. Here are the do's and don'ts that you should follow in order to make your site rank.

DO create content your audience will be into. While written content is just one part of Long Island SEO, it's vital all the same. One of the reasons for this, according to authorities like fishbat.com, is that it draws people in. When they see topics that interest them, they'll be more likely to click onto your site, which will increase its ranking in the long term. Without content, there will be little reason for people to visit, let alone stick around for extended periods of time.

DON'T underestimate the importance of keywords. As a matter of fact, Long Island SEO experts will tell you that keywords can make or break a marketing strategy. One of the most important things to know about keywords is that not all of them can be easily ranked for. Some are more competitive than others, which is why you should target terms that you know won't be as competitive. This is especially true for newer brands that are just starting to gain ground.

DO incorporate social media. While you may be aware of the importance of links to SEO, what you may not know is that social media plays its own role. There are millions of people, not to mention potential consumers, to be found on Facebook, Twitter and the like. It's important to add links to such social media channels to your brand's official website. To say that this will increase engagement would be something of an understatement.

DON'T forget to test out your website. One of the main reasons why a website doesn't rank well, which is a huge SEO problem, is due to slow performance. This can be the result of too many images on a single page, the absence of mobile optimization, or some other circumstance entirely. The truth of the matter is that websites, regardless of how well they're built, must be heavily tested beforehand. By doing so, you'll have a good understanding of how it performs, not only from an SEO standpoint but in terms of the user experience as well.




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dimanche 15 janvier 2017

New York Web Design Portfolios: The Do's And Don'ts To Follow

By Arthur Williams


To say that New York web design is a bustling industry would be an understatement. You can get involved from a career standpoint if you have the work and ability to back up what you claim. This brings us to the discussion of portfolios, which both aspiring and veteran designers should have. For a better understanding of what should be done, in order to build a high-quality portfolio, keep the following do's and don'ts in mind.

DO focus on variety at the onset. In order to create a web design portfolio, the work that's included should be as varied as possible. What this means is that you shouldn't box yourself into a corner as far as your work is concerned. Include as many diverse pieces as possible, including layouts, graphics, and text work. By doing so, your portfolio will stand out to a variety of companies, Avatar New York included among them.

DON'T include any work you're uncomfortable showing. You're the best judge of what you believe you excel in, meaning that you shouldn't include anything you're not comfortable with. If you find that a particular layout isn't quite up to par with what you're capable of, why include it? You should know that you're capable to the New York web design company you'd like to apply to. Anything less would be a mistake.

DO build portfolios in different formats. One of the reasons for this is that work can go beyond physical media. Digital portfolios are common, especially among web designers, which means that you should follow suit. You'll also be happy to know that digital portfolios will prevent work becoming lost, which is an understandable concern for most. This is one of the more important endeavors that you should follow, which your local web design company can attest to as well.

DON'T leave out your information. Your full name, email address, and line of contact are just a few details that your web design portfolio can come with. After all, someone might come across your work and feel compelled to speak to you. They won't be able to get in touch with you unless you include this information, however. By taking the time to do so, you won't have to worry about your work being passed over.




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dimanche 8 janvier 2017

3 Uses For Flash For Website Design Companies

By Arthur Williams


Flash seems to be one of the constants when it comes to the digital world. It's often used to create different forms of media, whether they're linked to web design companies or not. However, you might not be entirely familiar with said media that Flash helps to build. For those who would like to learn more about this particular software platform, here are 3 of the things that it is used to create.

Animation - If you want to discuss the ways that Flash is used, the creation of animation cannot be ignored. The fact that several websites host it cannot be ignored. One of the more notable names, in this respect, is Newgrounds. It hosts a variety of content including cartoons, music, and games, the latter of which we'll get into next. Regardless, Flash has more than proven itself as a capable tool for budding animators.

Game Design - Browser games are quite popular these days, but they wouldn't have even been made without Flash. As a matter of fact, up-and-coming game designers have probably used it in order to make smaller projects in the past. What's perhaps most noteworthy about said projects is that they don't have to be boxed into preset categories. It's entirely possible to create ambitious games with Flash. It's simply a matter of how much work developers wish to put in.

Web Design - Did you know that Flash has its place in web design, too? While it might seem hard to believe, it can prove to be useful, provided it doesn't take too much focus. After all, those who visit websites are going to want to access information, which can be best done through the simpler practices of web design companies. Flash can still be used, but reputable authorities like Lounge Lizard will do so with the utmost care.

These are among the ways that Flash can be used. It's easy to see that it's implemented in order to create digital media in its various forms. However, it's up to you to learn about it, which is nothing short of beneficial. One's knowledge of technology should be as diverse as possible if they plan on working in this industry. As a result, an understanding of Flash will be nothing short of worthwhile.




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samedi 7 janvier 2017

3 Little-Known Facts Regarding Web Design New York

By Arthur Williams


Web design New York companies have been around for a while, and it's easy to see why. In the digital age we live in today, it's vital for businesses to have their presences online. Most of this comes from the creation of websites, which means that it's important to focus on such an endeavor. However, what exactly makes these companies so worthwhile? Here are 3 of the most interesting things you might not know about them.

To start off, did you know that web design New York companies specialize in more than just the creation of websites? As a matter of fact, the likes of Avatar New York are known for their development of mobile apps as well. What this means is that if you require a bigger presence on mobile devices, such a need will be covered without any issues. This is one of the most interesting truths that you should be aware of.

Did you know that web design New York agencies focus on building for multiple browsers? The reason for this is that not all browsers convey media the same way. Someone might use Firefox, while someone else may be more partial to Safari; this doesn't necessarily mean that they will be able to convey media in the same ways. What this means is that developers will have to focus on developing for a number of browsers that people use.

It's also worth noting that too much content can be added if web designers aren't careful. One of the reasons why this is a problem is that it can cause websites to operate at slower paces. This is true when bigger photos are placed and long videos are embedded. If sites don't run at the paces they should, visitors will be more inclined to click away. As your local fishbat Internet marketing company will tell you, content should be managed in terms of quality and quantity alike.

As you can see, web design New York companies can cover a number of services, with some standing out more than others. Of course, this is entirely dependent on the needs that people have, seeing as how everyone has unique goals. In any event, you should know that the development of websites is crucial these days. Without it, as a business owner, it'll be impossible for you to gain ground in your industry.




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dimanche 1 janvier 2017

What Game Design & Web Design New York Have In Common

By Arthur Williams


You might not believe it, but there are actually quite a few traits shared between game and web design New York projects. While it goes without saying that there are two entirely different forms of media, they are more alike than most people realize. In what ways are they similar, you may wonder? By the end of this piece, hopefully you'll have a better understanding of how these projects tend to correlate to one another.

According to reputable authorities like Avatar New York, the majority of websites made these days are focused on simplicity. While this might go without saying, others tend to overlook just how useful simple websites can be. Not only are they easier on the eyes, depending on how they're crafted, but they can present information without fail. This is just one of the many details that web design New York experts can share.

What about simplicity in terms of game design? Technology has evolved in this sense, which goes without saying, and the fact that smart developers work around this cannot be overlooked. For instance, in-game tutorials are commonplace, especially since physical instructional manuals are being phased out. With these tutorials, players can learn the controls, as well as the goals they have to reach. These tutorials are simple on paper, but nothing short of effective in practice.

What's even more important to web and game design is user engagement. When talking about websites, for example, you have to know that the best ones encourage people to stick around. As a result, people will be more likely to make purchases. User engagement is essential for game design, too. When players aren't engrossed, chances are that they won't feel compelled to continue. This is why the aforementioned engagement is critical, not just for these pieces of media but others as well.

As you can see, the ways that video games and websites are created are actually quite similar. There's no denying the fact that they are different, but it's surprising to see just how similar they are to one another. A focus on simplicity and user engagement alike is needed in order for said forms of media to stand out. Even though they're meant to yield different results, not to mention accomplish separate goals, their common traits are nothing short of noteworthy.




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samedi 31 décembre 2016

Learning About The CMS For Web Design Companies

By Arthur Williams


How much do you know about website? Did you know that a site's content has to be managed in certain ways? This is where discussion about a CMS can come into play, seeing as how it's one of the most valuable tools that reputable companies in web design can use. With that said, if you'd like to know why such a tool is invaluable for website development, here are some details that should prove to be enlightening.

The CMS, which stands for "content management system," is used to keep a website's content in check. While this might go without saying for most, judging by the name of the tool itself, the truth of the matter is that it does so much. It can be used to easily manage text posts, not to mention maintain overall functionality of the site it's associated with. These are just a few things that companies such as Lounge Lizard can tell you about the CMS.

CMS is also viewed as a term that can be used to describe a collection of services. Some of these are quite common to average users, while others might only be known by the most reputable website development companies. WordPress, for instance, is viewed as one of the most popular CMS tools. Another would have to be Joomla, which is more niche by comparison. Regardless, CMS can be broken down into various forms.

What you may not know about CMS tools is that they come with various benefits. For example, did you know that a high-quality CMS also comes with great security features? To say that this will keep viruses and unauthorized users away would be an understatement. It's also worth noting that this system will give you the opportunity to schedule posts later on down the road. With this feature in place, you won't have to worry about lateness with your content.

For those who have been wanting to learn about what a CMS can offer, these details should give you a good starting point. What's important to know about a content management system is that it's meant to benefit different people. This goes far beyond web designers, as bloggers and website managers can make use out of it. In order for them to maximize the advantages of CMS tools, though, they have to be willing to learn everything about them.




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mardi 27 décembre 2016

Web Design New York & 4 Pointers For Boosting Responsiveness

By Arthur Williams


Any web design New York company will tell you that websites are accessed in various ways. Many people do so through their smartphones and tablets, which speaks great volumes about how far we have come in the technological sense. However, it's important to understand how to improve responsiveness across the aforementioned platforms. If you'd like to know how it can be done, here are 4 tips you should follow.

First and foremost, make sure that your website can be easily read on mobile devices. When you have less space to work with, compared to computers, you'll have to make sure that font sizes are improved. Make sure that they are increased so that they can be easily read across the devices in question. This might be a given, but it's an important tip that any web design New York company will be able to recommend.

Speaking of appearance, did you know that color can help with mobile responsiveness, too? The reason for this is that color is a striking element, as it catches the eye right away. When the right hues are paired off with one another, it creates a visually stimulating experience. As a result, visitors will not only click onto your site but stick around for longer. Your local fishbat Internet marketing company will tell you that color matters in web design.

Next, you should think about trading standard text links for buttons. Navigation is crucial when it comes to responsiveness, but the aforementioned text links don't exactly bode well on smaller devices. As a matter of fact, these links can make it more difficult to switch between pages. What this means is that you should add larger buttons instead. By doing so, you'll be happy to know that your site will be all the more responsive.

Finally, do not forget to continually test your mobile site before having it go live. Even though you might think that you have done everything right, this doesn't necessarily mean that your site will be free of issues. This is where continual testing will prove to be useful. By keeping this in mind, not only will you be able to create a better site but it'll be more likely that visitors will stick around instead of clicking away.




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